Calgary, AB,

MADD Calgary partners with Calgary Police Service and The City of Calgary to encourage the public to call 911 to report suspected impaired drivers

One call could save a life. That’s the message MADD Calgary is promoting as it launches its annual Report Impaired Drivers Call 911 campaign to encourage the public to play a vital role in road safety by alerting police to incidents of suspected impaired driving.

“MADD Calgary is pleased to join with dedicated partners in reminding our community about the importance of this program - and that we can all contribute to making our roads safer,” said Denise Dubyk, MADD Calgary spokesperson.

“Impaired driving is an emergency. If citizens see a driver who is showing signs of driving impaired, we urge you to pull over, then call 9-1-1. Do not attempt to follow the driver or place yourself in danger,” says Commander Doug Odney, Calgary 9-1-1.

On average, 4 Canadians are killed and 175 are injured every day as a result of impaired driving. Effective 911 programs increase arrest rates for impaired driving by 30% on average.

Launched in Calgary in 2009, Campaign 911 encourages and empowers Canadians to report suspected impaired drivers by calling 911. Across the country more than 100 MADD Canada Chapters and Community Leaders join with their local police services and other partners to spread the message to report impaired drivers.